Thursday, August 27, 2020

Jim Henson Muppet Master Essays - The Muppets,

Jim Henson: Muppet Master JIM HENSON Jim Henson was conceived on September 24, 1936, in Greenville, Mississippi. He moved to Maryland in fifth grade and all through his adolescence had a solid enthusiasm for both workmanship and TV. His grandma was strong of his inclinations and continually urged him to utilize his creative mind. In 1954 Jim began in TV performing manikins on a nearby channel's Saturday morning program. The following year, while learning at the University of Maryland, he was allowed a five-minute show called Sam and Friends which circulated two times every day. This show presented the first Muppets, doll manikins. The accomplishment of this show drove him to numerous appearances on shows, for example, The Today Show and The Steve Allen Show. During this time Jim started making numerous amusing ads for supports. With week by week appearances on these shows, Jim requested the assistance of a manikin producer name Don Sahlin and a puppeteer name Frank Oz. ?From 1964 to 1969 Henson created a few trial films.? In the mid-60's Jim was approached to make characters to populate another kids' show, Sesame Street. It was here where he put a portion of his most on the map characters, for example, Ernie and Bert, Oscar the Grouch, Cookie Monster, and Big Bird. On this show Jim created more than two dozen shorts to show checking and different nuts and bolts. Not long after his distinction on Sesame Street Jim, in the wake of advancing the thought for The Muppet Show for quite a long time, at last got support to create. On this show the most renowned Muppet of all, Kermit the Frog, was presented alongside Miss Piggy, Rizzo the Rat, Rowlf the Dog, Fozzie Bear, and obviously Gonzo the Whatever. The Muppet Show turned into the most generally saw TV program on the planet. From this show numerous motion pictures and branch off network shows have been created. Jim Henson kicked the bucket in 1990 from pneumonia directly after his last undertaking for Muppet Vision 3-D, a fascination for Disney World, and just before he was going to offer his organization to Disney Studios. Today his child runs and possesses the Henson Company. Jim Henson had numerous adorable characteristics about him however his most significant trademark was his innovativeness. Jim Henson made characters that were amazing and very unforeseen. Jim Henson additionally had an uncommon comical inclination, which pulled in youthful and old to his TV programs. Jim Henson once stated, ?Nobody makes a craze. It simply occurs. Individuals love obliging the possibility of an excellent pig. It resembles a connivance.? These characteristics will serve society enormously in the following one thousand years. Jim Henson's innovativeness will move authors and makers to do likewise. This will permit them to draw in numerous watchers of an expansive scope of ages. Jim Henson's funniness will likewise impact the following thousand years of individuals. His funniness will train individuals stuck in a universe of reality to have a light heart and to giggle now and again. I trust Jim Henson has shown everybody a significant exercise, that regardless of how intense life gets, you can generally discover a touch of little cleverness in it. Catalog ?Henson, Jim.? Microsoft Encarta Encyclopedia. 1999 ed., Wilmeth, Don B. ?Henson, Jim.? The World Book Encyclopedia. 1996 ed., 191.

Saturday, August 22, 2020

The Mighty Dung Beetle

While most of the human populace shudders at the idea of ingesting compost, the forceful fertilizer scarab adapts to the situation, and utilizations the excrement in one of a kind ways. Without excrement bugs, fields would be overwhelmed with fertilizer and flies-and parasites would run amuck. I’m no master however as per the Sustainable Parasite Management division at the University of Pretoria in South Africa, warmly known as PU, the compost bug is valuable to our condition. They help keep the dirt cleaner, lessen contamination and green growth arrangement in our waters, and goes about as a natural pooper scooper for our domesticated animals ranches. First let’s start by distinguishing the various sorts of waste bugs. These glade biscuit munchers are partitioned into three orders, Rollers, Tunnellers and Dwellers. The Rollers do only that.. they fold the prairie patties into smooth, round balls called brood balls. At that point they roll the brood balls away to a progressively alluring area. When the rollers locate the ideal area for their new dwelling place, they cover it into the ground. The female will lay a solitary egg into the brood ball and afterward coat and seal it with a blend of waste, salivation, and obviously, her own fecal issue. After the egg brings forth, the infant excrement bug eats up the manure and lives in the brood ball until it arrives at development. At that point there are the Tunnellers. They dive burrows in the ground in profundities of between a couple of centimeters to 1 meter. This is enormous enough for them to live and move around in. When the passage has been burrowed, they pull the excrement in to the passage and spot it all through. Inside their new home is the place the female lays her eggs. Putting away the excrement underground helps keep it new and shields the developing infants from predators and parasites. The remainder of the waste directors are the Dwellers who live on the field patty. The female lays her eggs on compost heaps, and the whole advancement from egg to grown-up happens inside the heap. Occupants are littlest of the three and they appear to like bovine patties the best for raising a family. The grown-ups can be found in new, wet droppings, while the infants are gradually developing in compost that is drying out. Since you know a little about the various kinds of compost creepy crawlies, let’s perceive how they are attracted to fertilizer. Dr. Patricia Richardson, Research Associate at the University of Texas, states, grown-up excrement bugs are attracted to compost by scent. Many are species-explicit in that they lean toward a particular sort of creature fertilizer. Much the same as individuals scanning for the ideal home, the excrement scarab will fly up to ten miles looking for the perfect patty. They can assault waste taps inside seconds after they drop. Some waste insects will even hitch a ride close to the tails of creatures fully expecting a store. When drawn by the scent, the grown-ups utilize the fluid substance of the fertilizer for their sustenance. Also; a solitary cow patty can draw in 60-80 grown-up flies. That would be a great deal of flies on the off chance that it were not for the serious manure insect. With the entirety of the rolling and burrowing and staying of the excrement bug, flies and other hurtful parasites don’t get an opportunity. Our general public isn’t the first to value the commitments of the fertilizer insects. The scarab is in the roller group of manure creepy crawlies. That's right! The Egyptians have for some time been known to have an interest with the dropping inhabitants. Adornments has been made and carvings have been drafted in appreciation of our strong fertilizer companions. In summation while the compost creepy crawly keeps the dirt cleaner, diminishes contamination and green growth development in our waters, and goes about as a natural pooper scooper for our domesticated animals ranches, it is likewise essential to comprehend by expelling the waste pat from its unique area, this assists cut with bringing down on the fly populace which is pulled in to the excrement pat. By making burrows this will build soil ability to assimilate and hold water. Consequently one can perceive how the compost bug is imperative to our condition. So in the event that you truly take a gander at it, the world would be a much smeller place on the off chance that it were not for the indefatigable endeavors of the waste scarabs.

Friday, August 21, 2020

Blog Archive University of California Los Angeles (Anderson) Essay Analysis, 20132014

Blog Archive University of California Los Angeles (Anderson) Essay Analysis, 2013â€"2014 What exactly UCLA Anderson is trying to achieve with its incredibly straightforward approach to application essays is hard to figure out. The school wants to know that you have purpose in pursuing your MBAâ€"and in applying to Anderson in particularâ€"and to understand any pitfalls in your candidacy (via the optional essay), but other than that…? Anderson does not seem to want to get to know its applicants’ personalities or give them an opportunity to differentiate themselves via their essays. So, to stand out to the school, you will have to showcase your personality in your resume and interview and encourage your recommenders to highlight your personal characteristics where appropriate. Anderson may be fighting it out with Darden to have the admissions committee that wants to learn the least about its candidates through their essays and, just like Darden, may be inadvertently causing committed applicants a great deal of anxiety, because such applicants want to offer more. The bo ttom line is that this is what the school gives you to work with, so make the most of it… First-Time Applicants â€" One Required Essay: What are your short-term and long-term career goals, and how will an MBA from UCLA Anderson specifically help you achieve these goals? (750 words maximum) Because personal statements are similar from one application to the next, we have produced the  mbaMission Personal Statement Guide, which helps applicants write this style of essay for any school. We offer this guide to candidates  free of charge, via our online store. Please feel free to download your copy today. Do not use up precious word count here detailing your professional career and accomplishments to date, but do include some general reference to your past work experience to frame why you need an MBA education to attain your stated goals. Then clearly explain what Anderson offers in particular that will help you. Avoid telling the school what it already knows about itself, and instead strive to demonstrate links between specific offerings at the school and your aspirations. You will need to do your research to best identify direct ties between what Anderson offers and your professional goals, personal beliefs, study style, etc. The deeper your knowledge of the school, the easier pinpointing specific resources will be in the context of your future success, and thus, the more effective your essay will be. Take time to go beyond the school’s view book and Web site and contact students and alumniâ€"and, ideally, visit the school and attend a class. For a thorough exploration of UCLA Anderson’s academic program/merits, defining characteristics, crucial statistics, social life, academic environment and more, please check out the  mbaMission Insider’s Guide to the UCLA Anderson School of Management. OPTIONAL ESSAY: The following essay is optional. No preference is given in the evaluation process to applicants who submit an optional essay. Please note that we only accept written essays. Are there any extenuating circumstances in your profile about which the Admissions Committee should be aware? (250 words maximum) However tempted you might be, this is not the place to paste in a strong essay from another school or to offer a few anecdotes that you were unable to use in any of your other essays. Instead, this is your opportunityâ€"if neededâ€"to address any lingering questions that an admissions officer might have about your candidacy, such as a poor grade or overall GPA, a low GMAT score, a gap in your work experience, etc. In our  mbaMission Optional Statement Guide, available through our online store, we offer detailed advice on when and how to take advantage of the optional essay (including multiple sample essays) to help you mitigate any problem areas in your profile. RE-APPLICANTS â€" ONE REQUIRED ESSAY: Reapplicants  who applied for the class entering in fall 2012 or 2013 are required to complete the following essay: Please describe your career progress since you last applied and ways in which you have enhanced your candidacy. Include updates on short-term and long-term career goals, as well as your continued interest in UCLA Anderson. (700 words maximum) Whether you have improved your academic record, received a promotion, begun a new and exciting project, increased your community involvement or taken on a personal challenge of sorts, the key to success with this essay is conveying a very deliberate path of achievement. Anderson wants to know that you have been actively striving to improve yourself and your profile, and that you have seized opportunities during the previous year to do so, because an Anderson MBA is vital to you. The responses to this essay question will vary greatly from one candidate to the next, because each person’s needs and experiences differ. We are more than happy to provide one-on-one assistance with this highly personal essay to ensure that your efforts over the past year are presented in the best light possible. Share ThisTweet 2013-2014 MBA Essay Analysis University of California Los Angeles (Anderson)

Monday, May 25, 2020

High Off Gambling Is It s Wild Party s And Casinos

Tyler Wheaton Expos January 16th, 2015 High Off Gambling Las Vegas, known for it’s wild party’s and casinos. Thousands upon thousands of people go to casinos weekly and go home richer. Some come home with less money in their pockets. Some become thrilled and â€Å"addicted† to gambling. So is gambling more than simple fun or is it dangerous. Gambling goes way back in history. Think about even making a simple bet with one of your friends for a small wage is considered gambling. Like if you said â€Å"Hey I bet you $20 you can’t touch your toes† thats a bet and considered gambling. High stakes Gambling hasn’t always been around though. The first lottery was in New Hampshire in the 1800’s and was such a success that it continued throughout the†¦show more content†¦These raids were almost the same as a drug raid. The only place you could go if you wanted to gamble legally was California. Even though it was legal to gamble in California it wasn’t always safe. In 1856 professional gamblers were lynched in San Fransisco (Dunstan). One thing that really helped legalize gambling was the gold rush. The gold rush doesn’t have anything to do with gambling itself but when the California gold rush started in 1848 people who wanted a chance to strike it rich packed up and went to California to find gold. They also discovered the casinos. Many miners would spent there hard earned gold in casinos. The casinos were busy and making more profit than they ever had before. Once the rest of America saw what was going on they decided to legalize gambling to help out the government by creating more tax revenue. Even though gambling had been historically looked down on throughout history by Americans there are some good things that come from having big casinos. These big casinos create a lot of jobs. In America casinos provide over 600,000 jobs. Thats not the only type of legal gambling either. There are racetracks all around America where horses race a nd people place bets on the horses. One very challenging bet used at horse races is the superfecta. The person placing the bet has to pick the exact order that the horses will finish first, second, third, and fourth in a certain race. Due to the

Thursday, May 14, 2020

Business Analysis M A - 3157 Words

Chapter 1: Introduction 1.1 Overview The modern world has seen the formation of firms as a mechanism of integration, which enables individuals to develop an enterprise and to combine capital and expertise from different individuals. Mergers, especially the mega-mergers, change the market structure. Mergers and Acquisitions (MA) have unparalleled capability to transform firm and supplement corporate renewal. Research in MA has been done taking into consideration a multitude of disciplines, e.g. finance, economics, law, business, strategy formulation, organization theory, human resource management and sociology. MA becomes a real time phenomenon due to the attention it receives from different walk of life. The victory of firms and the†¦show more content†¦The unusual returns to the acquiring firm shareholders show contentious results. No noteworthy abnormal returns are suggested by some studies whereas some studies suggest a negative abnormal return that means reasons are unrecognised. Tuch and O’Sullivan (2007) and Agrawal and Jafee (2000) provide concerned evidence and reviewed the literature to find out the influence of some bid characters on MA performance. Though, some questions regarding the influence of cross-border versus domestic transaction and timing of transaction on post MA performance remain unanswered and therefore, more study is required to have the understanding of the impact of bid characters on MA post performance. This study is different from previous research in many ways. Tuch and O’Sullivan (2007) present facts that shoot out from market measures-based and accounting measures-based studies. We widen the study of Tuch and O’Sullivan ( 2007) to fulfil the need of reassessing the previous research to estimate post MA performance by examining mix measures-based and qualitative measures-based studies that may aid to elucidate changes in post-performance. Tuch and O’Sullivan (2007) uncover that the acquisition of hostile targets, transactions that are paid for with cash and acquisitions of larger targets are associated with superior (or at least negative) performance, while there is mixed evidence on the

Wednesday, May 6, 2020

The Civil Code Provision Prohibiting Assisted Suicide

In February 2015 the Supreme Court of Canada struck down the Criminal Code provision prohibiting assisted suicide, though the ruling does not take effect until 2016. Among those challenging were the families of Kay Carter, a woman suffering from degenerative spinal steno-sis, and Gloria Taylor, a woman suffering for ALS, both of whom are deceased. As government struggles to draft a Bill that protects all, we pause to consider once again this very important is-sue in our world today within the context of Christian ethics. As we bring our upbringing, faith commitment, past experience and reflections to bear on everything we do, we now stand back and go to the sources that for Christians should provide the moral insight needed to proceed: (1) Scripture; (2) Tradition; (3) Reason; and (4) Experience. As it is generally believed today that the canon of Scripture was put together through a sincere act of discernment by the Christian community and that it is truly the coming together of the human and the divine, we begin our investigation with Scripture. We will then look at the remaining three: tradition; reason; and experience in light of Scripture. Scripture - When checking The New Jerome Biblical Commentary, The Word in Life Study Bible, New King James Version and the Catechism of the Catholic Church, which are known for connecting scripture to particular issues, we soon see the lack of biblical evidence di-rectly related to assisted suicide. Therefore we must call onShow MoreRelatedReviewing The Supreme Court Of Canada Case993 Words   |  4 Pagesappellants to bring the civil claim which is against the prohibition on assisted suicide found in s. 14 and s. 241 (b) of the Criminal Code (Carter, para. 20). The same issue which was brought in Rodriguez v. British Columbia 20 years ago was declared to be constitutional. In this case, ultimately Lee Carter’s appeals succeeded. The Law Before the Ruling According to s. 14 and s. 214 (b) of the Canada Criminal Code, the law criminalized the person who aids another person to commit suicide and it banned theRead MoreThe Ethical Dilemmas Of Euthanasia Essay2007 Words   |  9 Pageslaw (2) medical issues (3) patient capacity and autonomy (4) expenditures: palliative care vs. assisted suicide (5) family (6) ethics. This review will offer a foundational understanding of the practices of euthanasia and PAS and defining the various dilemmas that have arisen for medical professionals under the new Canadian law. The literature gives the acronym for euthanasia/ physician assisted suicide as PAS or EAS, and these terms can be used interchangeably. The Law Euthanasia in Canada distinguishesRead MoreThe Controversial Issue Of Legalizing Physician Assisted Suicide1962 Words   |  8 PagesIntroduction The topic of legalizing Physician-assisted suicide (PAS) has long been a controversial issue in Canada and has recently received increased attention. In 1993, the Supreme Court of Canada ruled the provisions of the Criminal Code prohibiting assisted suicide. Two decades later, the Supreme Court of Canada began to deliberate whether to uphold or strike down the law prohibiting doctor-assisted suicide. On October 15th (What is the year), the nine justices of the Supreme Court heard impassionedRead MoreMedicare Policy Analysis447966 Words   |  1792 Pagesthe Committees on Education and Labor, Ways and Means, Oversight and Government Reform, the Budget, Rules, Natural Resources, and the Judiciary, for a period to be subsequently determined by the Speaker, in each case for consideration of such provisions as fall within the jurisdiction of the committee concerned A BILL To provide affordable, quality health care for all Americans and reduce the growth in health care spending, and for other purposes. 1 Be it enacted by the Senate and HouseRead MoreEssay Paper84499 Words   |  338 Pagesor more, and in all other cases, Army National Guard Soldiers are governed by NGR 600–21 and NGR 600–22. Portions of this regulation that prescribe specific conduct are punitive, and violations of these provisions may subject offenders to nonjudicial or judicial action under the Uniform Code of Military Justice. The equal opportunity terms found in the glossary are applicable only to uniformed personnel. AR 690–600 contains similar terms that are applicable to Department of Defense civiliansRead MoreInternational Management67196 Words   |  269 Pages Middle Eastern Intercontinental Trade In ancient Egypt, the King’s Highway or Royal Road stretched across the Sinai into Jordan and Syria and into the Euphrates Valley. These early merchants practiced their trade following one of the earliest codes of commercial integrity: Do not move the scales, do not change the weights, and do not diminish parts of the bushel. Land bridges later extended to the Phoenicians, the first middlemen of global trade. Over 2,000 years ago, traders in silk and otherRead MoreNotes18856 Words   |  76 Pagespersuasion were applied. Missionaries were dispatched to Africa. They set up health clinics, schools, and social service centers. They treated the sick and taught people how to stay healthy. They taught European  ­anguages l to Africans, who in turn assisted missionaries in translating the Bible into African  ­anguages to help disseminate Christian doctrines. Individuals like l Dr. David Livingstone were able to combine missionary activities with extensive scientific research and geographic investigationsRead MoreHuman Resources Management150900 Words   |  604 Pagesexactly what should be kept and for how long. Generally records relating to employment, work schedules, wages, performance appraisals, merit and seniority systems, and affirmative action programs should be kept by all employers who are subject to provisions of the Fair Labor Standards Act (FLSA). Other records may be required on issues related to EEO, OSHA, or the Age Discrimination Act. The most commonly required retention time for such records is three years. Throughout the book, details on the mostRead MoreFundamentals of Hrm263904 Words   |  1056 PagesBenefits 42 Employee Relations 42 vi Contents Top Management Commitment 43 Effective Upward Communication 43 Determining What to Communicate 44 Allowing for Feedback 44 Information Sources 44 The Americans with Disabilities Act of 1990 62 The Civil Rights Act of 1991 63 The Family and Medical Leave Act of 1993 63 Uniformed Services Employment and Reemployment Rights Act of 1994 64 Relevant Executive Orders 64 vii WORKPLACE ISSUES: HRM Certification 44 Is a Career in HRM for Me? 45 ETHICALRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesthe century. Due in large part, however, to the weaknesses of the League, resistance to the rise of internal repression and interstate aggression in the interwar years was feeble at best. Stalinist, fascist, and Japanese militarist contempt for civil rights, much less even peaceful protest, opened the way for brutally repressive regimes that actively promoted or systematically engineered the massive episodes of rape, oppression, and genocidal killing that were major offshoots of a second global

Tuesday, May 5, 2020

Impact and Advantages of Encryption-Free-Samples-Myassignmenthelp

Question: Discuss about the Concept, Impacts, Advantages and Future Prospects of Encryption. Answer: Encryption is a method to encode some information by using codes. It is used to prevent unauthorised access of other persons to any secured data. Encryption is a very important feature that is added in most of software now days to prevent unwanted access of other people. Encryption should be added in that software which mainly deals with the public personal information. Encryption was initially used by the terrorists, anti social people to secretly communicate among them (Li et al. 2013). Then it was also used among the military during war to communicate among them and to restrict the information only among them. In this report an overview about the concept, impacts, advantages and future prospects of encryption is discussed in details. Encryption can be defined as the method to secure some information by encoding with several codes. These codes can be of different types that depend upon the developer who created the codes. Encryption is done by using some particular algorithms. Thus once the information is encrypted, it cannot be decoded by other system or person who does not know about the algorithm (Shmueli et al. 2014). The information can only be accessed when it is decrypted buy using that algorithm. The originator may provide some keys that can only allow some users to decrypt the information. These users are called authorized users. Other unauthorised users cannot access the information since they do not have the keys provided by the originator. Encryption can have several types of keys. In case of a symmetric-key system, the user and the originator keys are same. In case of communication in an organisation or community the users must have same keys and those keys should be secured (Bellare, Keelveedhi and Ristenpart 2013). The keys may be of public key encryption, the encryption can be public key encryption type. In this case the receiving team gets the access to the decryption key that enables message to be read. The main users of the encryption were initially the military and the governments person who use encryption to communicate among them. Other opponent military or the outside country governments were obstructed by using encryption method (Brakerski, Gentry and Vaikuntanathan 2014). In modern era of information technology many software and applications deal with publics information that should be kept confidential. It is seen that the uses of the encryption is increasing day by day in several applications. It is claimed that the software companies and most of the organisations have started doing the encryption. The use of encryption is also made compulsory in most of the software and applications (Gentry, Sahai and Waters 2013). From a survey it is seen that 71% of the companies have utilized encryption in their software system. It is also seen that the 53% of the organisations utilised encryption to secure the information in the organisation. To prevent unauthorised access to this info rmation encryption is also used in the civilian systems. Encryption is used in most of the applications in modern technology. Different applications in mobile phones use encryption for their security of public personal information (Garg et al. 2016). Many popular applications like Whatsapp and Facebook use encryption to protect the information. Encryption is also done in case of transaction of money among the banking sectors. There are also many issues related to encryption. Many hackers are still able to overrule the encryption method by using the cryptographic approach. Sometimes the hackers also destroy the whole information that is encrypted. Sometimes the organisations only allow the information that is encrypted and for this reason the other branch organisations sometimes face the problem to transfer information (Brakerski, Gentry and Vaikuntanathan 2014). In case of transaction of information among different organisations encryption can be a real problem. There is also a dilemma for an organisation to put the encryption in case of e-mails. Naturally the system loses its fluency in case of encryption of e-mails (Daniel et al. 2014). It is seen several times that the e-mails are not able to be seen due to encryptions to normal users or clients. It happens when the users or the clients do not have the keys of the encrypted file. There are different types of encryption that is used in case of an organisation. Those are file and folder encryption, E-mail encryption, Full-disk encryption, Mobile data encryption and application encryption (Brakerski and Vaikuntanathan 2014). There are also many different ways of doing encryption like end-to-end method and gateway method. In case of gateway encryption method the e-mail encryption is possible for the users outside the organisations. The gateway based encryption provides security to most vulnerable point in case of the message as it was in transit, outside the boundaries. In case of more secured communication of the information the organisations use the end-to-end encryption method that is used for organisations which need inter organisational communication (Daemen and Rijmen 2013). There are also many solutions which can make the messages secured with the en d-to-end encryption. The gateway based solution should be able to deliver the message which can be off diff erent solutions that can give only one or other. There are also many future scopes of making the encryption method more useful in our daily life. There may be of different types of encryptions like autonomous encryption, transparent encryption and content-control encryption. The autonomous encryption simply encrypts everything, by default and automatically (Boneh et al. 2014). Autonomous encryption needs a lot of computing resources that can be used to make the internal me-mails and the system information more secured. In case of the transparent encryption the operations are encrypted without the direct action of the user (Bellare, Keelveedhi and Ristenpart 2013). It actually does not affect the way of the work of the users. It is often important component for large applications of the encryption system. In case of Content-control technologies the secured or sensitive information is detected and then it apply for the appropriate decision regarding the encryption. Finally it can be concluded from the above discussion that encryption is necessary for the security of public and organisational information. The use of encryption in various software and applications has increased in large extent. The advantages of making the system encrypted are also discussed. The issues related to the encryption method are also discussed and should be overcome for better reliability. References Bellare, M., Keelveedhi, S. and Ristenpart, T., 2013, May. Message-locked encryption and secure deduplication. InAnnual International Conference on the Theory and Applications of Cryptographic Techniques(pp. 296-312). Springer, Berlin, Heidelberg. Boneh, D., Gentry, C., Gorbunov, S., Halevi, S., Nikolaenko, V., Segev, G., Vaikuntanathan, V. and Vinayagamurthy, D., 2014, May. Fully key-homomorphic encryption, arithmetic circuit ABE and compact garbled circuits. InAnnual International Conference on the Theory and Applications of Cryptographic Techniques(pp. 533-556). Springer, Berlin, Heidelberg. Brakerski, Z. and Vaikuntanathan, V., 2014. Efficient fully homomorphic encryption from (standard) LWE.SIAM Journal on Computing,43(2), pp.831-871. Brakerski, Z., Gentry, C. and Vaikuntanathan, V., 2014. (Leveled) fully homomorphic encryption without bootstrapping.ACM Transactions on Computation Theory (TOCT),6(3), p.13. Daemen, J. and Rijmen, V., 2013.The design of Rijndael: AES-the advanced encryption standard. Springer Science Business Media. Daniel, W.K., Chen, D., Liu, Q., Wang, F. and Wei, Z., 2014, September. Emerging issues in cloud storage security: Encryption, key management, data redundancy, trust mechanism. InInternational Conference, MISNC(pp. 297-310). Springer, Berlin, Heidelberg. Garg, S., Gentry, C., Halevi, S., Raykova, M., Sahai, A. and Waters, B., 2016. Candidate indistinguishability obfuscation and functional encryption for all circuits.SIAM Journal on Computing,45(3), pp.882-929. Gentry, C., Sahai, A. and Waters, B., 2013. Homomorphic encryption from learning with errors: Conceptually-simpler, asymptotically-faster, attribute-based. InAdvances in CryptologyCRYPTO 2013(pp. 75-92). Springer, Berlin, Heidelberg. Li, M., Yu, S., Zheng, Y., Ren, K. and Lou, W., 2013. Scalable and secure sharing of personal health records in cloud computing using attribute-based encryption.IEEE transactions on parallel and distributed systems,24(1), pp.131-143. Shmueli, E., Vaisenberg, R., Gudes, E. and Elovici, Y., 2014. Implementing a database encryption solution, design and implementation issues.Computers security,44, pp.33-50.

Friday, April 10, 2020

Crusades And The Church Essays (757 words) - Christianization

Crusades And The Church Crusades and the Church At the time of the Crusades, the official church had become corrupt and politically motivated. It should be noted, too, that crusaders did not take vows to go on crusade. The very term crusade, in English or in any other language, is a much later invention. What we call crusades, contemporaries knew as pilgrimages or even simply journeys. Aside from a tiny elite, people were illiterate and even if they could read, there was no access to a Bible or any scriptural teaching. It was an age of superstition and magic, where visions, signs and wonders were claimed by many. The masses' only source of knowledge about God was whatever the often corrupt and greedy clergy decided to teach. The early crusades broke new grounds for the power of the Church. It gave the Pope the highest order of command and brought about new religious vows. The crusade was a holy war, which differed from earlier wars against the enemies of Christendom in that it was waged by command of the pope. In order to ignite the fire of the Crusades, the Pope had to take existing theology about violence and warfare and turn it on its head. Until this time a Christian soldier had to do penance for any violence in order to reduce the time he would spend in purgatory before going to heaven. Violence was considered a necessary evil, but nevertheless still evil. Popes Gregory VII and Urban II changed that. They said that an act of warfare against the infidel, i.e. the Muslims, was in itself an act of penance, and if a Christian were to lose his life so doing, he would go straight to heaven. Many Crusaders extended this concept to include killing Jews too. With many people facing what they believed could be countless years in purgatory, it is no wonder that tens of thousands willingly gave themselves to the cause of killing the infidel. Regardless of motivation, an individual underwent a specific ceremony before he could be considered a crusader. The ceremony evolved somewhat over the centuries, but its general outlines remained the same. A would-be crusader sought out an ecclesiastical authority (a priest, bishop or higher cleric) and swore to carry out an armed pilgrimage in support of the Holy Places. He then usually received a cloth cross which he could place on his clothes to signify his new status. Crusading vows were usually taken in response to official preaching of a crusade by licensed churchmen. They were supposed to be taken only by fighting men or those who could otherwise contribute to a military effort, and they were not to be taken without the permission of the crusader's wife, since his long absence would deprive her of what was delicately called marital rights (Pope Innocent III, in need of troops for his crusading proposals, changed this in the thirteenth century, but in doing so he violated longstanding Church tradition and the plain intentions of canon law). The crusader's property and people were then placed under the protection of the Church, and he was to begin preparing to leave. If he did not discharge his vow within a certain period of time, he might be excommunicated by the church until he kept his word. Crusaders were often offered an indulgence in return for participation in the hardships of a crusade. The indulgence was later seriously abused, and the word acquired a justifiably obnoxious connotation. But in the beginning it was another of those carefully thought out doctrinal innovations that attended the reforms of the tenth and eleventh centuries. In brief, the indulgence assumed that if an individual were truly penitent for his sins, he might obtain remission or forgiveness for the temporal penalties of those sins by performing some arduous, virtuous or unpleasant task to compensate for them. This remission could apply to penalties imposed by the Church on earth (i.e., to penance prescribed for sin), and it might also apply to penalties imposed by the Church in the next world (i.e., to time spent in purgatory). Most medieval people were deeply interested in their fate in the next world, and the indulgence was a powerful incentive

Monday, March 9, 2020

Talking Writing, Music and Editing with Tom Flood

Talking Writing, Music and Editing with Tom Flood Talking Writing, Music and Editing with Tom Flood Tom Flood helped us refine Reedsy from our earliest days. Now we want to share his amazing story. From songwriting to novels and finally manuscript editing, Tom has honed his knowledge of the writing craft over the years, and contributes today to our (aspirationally) literary blog.In one of our most in-depth interviews so far, what started as a conversation about Tom’s agency Flood Manuscripts moved on to cover his work as an editor, a writer, and an independent musician.Tom analyses the oft-invoked parallel between book and music publishing and what the future holds for both these industries. He also shares his own experience as a writer - he made this great observation about identifying oneself as a writer:â€Å"When people ask, ‘What do you do?’ and I answer, ‘Writer, editor, musician,’ the next question is invariably ‘Oh, what do you play?’ Writing is both less and more mysterious. Nearly everyone writes, so it engenders the second q uestion ‘What do you write?’ way less often. The more revealing ‘How do you write like that?’ comes rarely. People think skill in musicianship comes with practice and dexterity, but skill in creative writing? Like art, they believe it’s a gift. The reality is they’re the same.†His tripartite career gives Tom a unique lens through which to see what’s happening right now in the new world of publishing. His advice to writers is both practical / motivating - persevere, keep going - and informed by years of experience editing self-published authors.Hi Tom, you have an impressive portfolio and experience in writing, editing and proofreading. Which one came first in your career? In other words, what made you become an editor?Thanks, Ricardo. I came to editing via writing. I have always been a songwriter but in the 80s, buoyed by a boom of new Australian fiction engendered by the infrastructure built by the short-lived, ground-breaking Le ft government of the 70s, I began to try my pen at short stories, got one published in a short-lived journal, and finding that slow going, switched to the big picture of the novel. The success of that move (three national awards) led to connections in the world of publishing and I began occasional award judging, assessment through our major residential writers’ centre, and some editing for publishers throughout the 90s, also being commissioned to write a theatre piece and a feature film. That all petered out as I moved back towards music performance and had a stab at academia.In 2003, with a string of part-time jobs, and looking to find new income streams, I began working through the net for a few large assessment/appraisal services in other states, a relatively new industry, reading and advising across a wide range of prose writing. A year later my artist partner suggested I start my own to fund living through a PhD, and a writing client created the first Flood Manuscripts w ebsite. Within a year it was full-time assessment and clients began to ask if I would mentor them, act as agent, ghostwriter and all manner of services I had no intention of taking up. Dumping the doctorate to ride the growing self-pub wave with Flood Manuscripts, the next step was mentoring, structural editing and copy editing, and finally proofreading, as Aussie writers began to become impatient with the trade publishers and adept at dealing with the digital, their needs evolving. I keep the service personal, despite many suggestions to expand into an agency, because I like to be at the coalface.You have also both won and been a judge to major writing awards in Australia, how did that start, and what do these awards represent for you as an author? (Is that just a nice acknowledgement of your craft or something you’re genuinely proud of?)Awards! Without them Flood Manuscripts wouldn’t exist. Despite both parents writing pretty successfully (my mother, Dorothy Hewett, was a well-known poet and playwright), neither had published with a mainstream press. I made my name in fiction by winning our premier manuscript award, the prize including publication by Allen Unwin, and that novel then took out more awards, including our oldest and best known fiction prize, the Miles Franklin Award. Everything else I have been lucky enough to be involved with has stemmed from those awards. Flood Manuscripts’ clients have since taken out even more awards, mostly international, and yes, I’m very proud to be a small part of that.We are in London, and most of our audience is in the US. But you live in Australia, so can you tell us how the publishing landscape looks like over there? How â€Å"big† are ebooks and self-publishing?I think we’re trailing a decade behind USA in some aspects, particularly genre, as we are a small market and still retain a certain English literariness in our publishing landscape, largely fed by our tertiary educat ion system. That said, we were and still are ahead in acceptance of manuscript assessment /appraisal as an essential part of that landscape. Once convinced, Australians do have a fast technology take-up and self-pub is really developing into a snowball.Has the â€Å"digital revolution† truly changed your career, or do you feel you continue working with authors more or less like you did before?Flood Manuscripts is a child of the digital ‘revolution’. 98% of my work is sourced, contracted, paid and completed via the net. That has grown from about 70% over a decade. I’m receiving around one paper manuscript a year. I prefer to read and edit digitally for work, although I still like to read paper for pleasure. I like the ancient craft of bookbinding. It will be a shame if we lose that art form to the economics of the trade.Songwriting, though, has not changed for me. The pen is still mighty, the pencil mightier, and scraps of waste paper litter the study on ev ery surface. With the novel, I began handwriting it in ‘85, moved to a borrowed typewriter, then a borrowed word processor, and finally finished the last drafts on a redundant computer with bootlegged software (WordStar) from my partner’s work place. I was over 30, on the dole, and on the rebound from an art pop band in Sydney. I don’t think I actually got on the net until 2003.This is a traditional question in our interviews: does working directly with an author (indie or hybrid) make it easier or harder for you? Does the absence of a traditional publishing structure change the way you communicate with the author?Except in the early days before Flood Manuscripts, I’ve almost always worked directly with authors. I don’t court the trade publishers because there are so few here and they don’t outsource much anyway. How it continues to change is in the speed, volume and creativity of new digital ventures and what they offer to litworkers. As an assessor, keeping up with even a small part of that change is a challenge.You are also a musician, singer and songwriter in the acoustic trio Blues Angels. The music industry and the publishing one are often compared, many people proclaiming that what happened in music will happen to books. What’s your opinion on that?Conventional wisdom has had the popular music evolution in four phases: 1) sign with a big label; 2) music publishers make big money from big musicians and use some of those profits to develop new talent; 3) big musicians realise they’re leaving money on the table and set up their own labels (self-publishing), resulting in music publishers dwindling and new musicians having no corporate sponsorship; 4) digi-platforms like iTunes do the same as Amazon/KDP/Kindle and new musicians go direct to consumers (less 30%), but there is new pressure to discount or give away material for free; and we can now add phase 5) big musicians realise how much money they are leaving on the distributors’ table and abandon digital platforms (Taylor Swift/Spotify, Radiohead /iTunes). New musicians have no sponsor, make no money from Spotify and can’t sell on iTunes without a massive marketing spend.The book trade significantly differs to music in that it doesn’t have a regular large performance aspect, although writers are often performers at festivals, schools, readings, etc., and libraries aren’t really a power in the same way in the music trade, although ideas like Self-E and the digital library may significantly endanger lending rights payments in the pursuit of ‘going viral’. It’s not a matter of ‘will happen’; it already has, at least to level 4. Writing, like music, has gone digital and that digital product is being given away in the millions to create traction towards a fame of sorts and is being streamed, not quite like Spotify et al, through Kindle Owners Lending Library, but podcasting and YouTube are pushing text more into performance re audiobooks, book trailers, and even as the music industry has been digitally driven back towards the single as its principal product, so Kindle Shorts, blogging, social media publishing and other developments continue to drive fiction back towards the heyday of shorter forms. Will this be a boon to poetry? It should be, but I haven’t seen a Shorts- or YouTube-based boom in verse, though it’s early days yet. I do see bundling going on in either form by both indies and trade, both live and product-based, and I expect we’ll see even more specific-subject social media appearing, like mootis, a Twitter for legals, and new models for crowdfunding, like Patreon.This is the big picture, but as with BluesAngels, who don’t operate in the world of popular music, we do our gigs and small festivals, make our recordings and sell our music at those live gigs, then rinse and repeat. Sure, we’ve put it up digit ally on iTunes and Spotify, but we don’t expect to compete with the pop forms; we don’t have that kind of money. So far we’ve made eight cents from streaming. Indie authors can and do still exist at this same level. I have a long term client with Flood Manuscripts who self-pubbed a hardback verse novel, offset printed, and took it on the road to sell – door to door! He’s sold 15,000 over a number of years, making him a best seller in Australian poetry, and funded an audio CD, but he doesn’t register on Bookscan, nor have the poetry awards or Amazon ever heard of him.A hard question now: do you prefer being an author, and editor or a musician? Where do you feel you have more creative freedom?The last one was hard. Creative freedom might just be a curse to some. Many artists prefer a given structure within which to work, although I’m not one of them. Some like to push the boundaries of form, others to innovate within those boundaries, a nd others prefer to capitalise on proven market structures. Creative freedom is not a term I think about or relate to, perhaps because I have it? Perhaps not: like writers’ block, I don’t think you can pin down what it is. As to author, editor, musician, all three can be personally satisfying.Some say that certain media are better than others to express a particular message. Do you think music allows you to express some things that you cannot in writing, and vice-versa?As an aural form based on sound, not words, and not limited by language, only taste, music is probably capable of appealing more indefinably to the emotions, but I’m a songster, so for me it’s a vehicle to carry fewer words more urgently to the audience, kinda like poetry, but it can and does operate differently. Unlike writing, there are also visible tools, and people do appreciate visible, live craft. When people ask, ‘What do you do?’ and I answer, ‘Writer, editor, mus ician,’ the next question is invariably ‘Oh, what do you play?’ Writing is both less and more mysterious. Nearly everyone writes, so it engenders the second question ‘What do you write?’ way less often. The more revealing ‘How do you write like that?’ comes rarely. People think skill in musicianship comes with practice and dexterity, but skill in creative writing? Like art, they believe it’s a gift. The reality is they’re the same.Finally, if you had one word of advice for authors (mainstream, indie, hybrid) in 2015, what would it be?I’m a novelist! Even tweets give us more than one word, but when it comes to publishing, I shuffle between ‘Persevere’ and ‘Quit’, but ‘Time Management’ may be two words worth contemplating. Things are both worse and better for authors than at any time in the history of printing, but the history of authors is millennia older. What we’re seein g today is the very rapid furthering of the democratisation of publishing. Making money is a relatively new notion in that history. What is an author? A writer: or a writer who is published? With the rise of self-pub, ‘is published’ is changing to ‘has published’, from passive to active, but an author is simply an originator. So my advice to authors, as always, is mundane; if you enjoy writing, keep learning by reading and doing, and you will be constantly challenged to go further. It is principally a vocation. If you want to become a publisher, you’re back to square one – an ingà ©nue - set out to learn your new set of jobs thoroughly, and keep learning and doing.Thanks a lot for your time, Tom, and for sharing these fantastic insights with us.Thanks, Ricardo, for this opportunity, and thanks to the Reedsy crew for authoring this quality new service.Follow Flood Manuscripts and Reedsy on Facebook!What do you think about Tom’s story? A re we right in drawing parallels between the book and music industries? What fundamental differences do you see, and what’s the future going to look like? Leave us your thoughts, along with any question for Tom, in the comments below.

Saturday, February 22, 2020

American Well Assignment Example | Topics and Well Written Essays - 250 words

American Well - Assignment Example This leads to resolving medical issues early hence a better quality of life for the patient and reduced costs in the end. Also, a patient can choose a physician of their liking in quick fashion (Internet health care, 2). Apart from physicians and specialists, patients can access services of pharmacists and NPs. The biggest disadvantage of using this platform is that often the doctor will be communicating with the patient via phone or chat and may not obtain all the facts. The result can be offering advice or prescription that is erroneous. Also, the ease with which patient access drugs may not be safe for them since they may omit some information either knowing or unknowingly. Physicians would have preliminary information before they finally meet their patients. This generally means a lot of time being saved hence the physician could attend to more patients. With this system, patient visits are expedited hence improved hospital efficiency. Physicians who are in low demand geographical areas can work with patients elsewhere (Putnam, 34). What this means is more work for them hence better pay. On the down side, data that the physician accesses about a patient may be erroneous because of editing of the same by unreliable persons. This can present serious legal and health issues. Insurance companies can improve their reputation by having such a service. Overall, people are distrustful to insurance companies (Kabbes, 21). By providing a service that is cheap and reliable, some form of goodwill is developed between the insurer and the public. Also, the insurance firms can align their financials with those of the physicians. The results would be better margins for the insurance company. One drawdown, the insurance may encounter logistical problems in incorporating this platform into their already complex system. If not properly streamlined this platform could lead to

Thursday, February 6, 2020

Peppermint Candy Essay Example | Topics and Well Written Essays - 1000 words

Peppermint Candy - Essay Example The events of the movie coincide with the actual events in the history books. Yeong-Ho, an emergency military member fights the uprising as a soldier. He serves the dictatorial government and tends to uphold the orthodox practice of dictatorship. Yeong-Ho kills a schoolchild. In the real world, the dictatorial military fought against the uprising. This led to mass murder and accidental deaths of innocent bystanders in the same time span depicted by the movie. Historiography as evident in Peppermint Candy serves a crucial role in the society by highlighting the concepts of consciousness and mind. Organizations, governments, individuals and families can understand the motivation behind specific actions by gathering mental experiences within a given time in a process known as consciousness. Additionally, as one studies the mind of an individual, it becomes simple to determine the reasons behind specific actions especially dictatorship. Yeong-Ho tortures the uprising captives. The captiv es are in bad shape as seen in their health. The national historic attack of 1980 where the dictatorial government deployed more than 20,000 troops in Gwanju, documents that many people died, others survived with severe physical or mental impairments while others permanently separated with their family members. The unsettled conscience of Yeong Ho as he transforms from innocence to brutality is clear. However, the perpetrator indicates the universal struggles of South Korean citizens at the time of the dictatorial rule and subsequent attacks. Peppermint Candy story begins in 1970. Soyoung Yeong-Ho emerges as the main character to join the military system of the land. Prior to this period, people were mostly peaceful though there were other earlier uprisings. This accurately depicts that the countries were calm before the Gwanju uprising gained momentum and the country fell into internal wars and massacre of its own citizens. The movie properly describes the dictatorial ideologies and structures employed by the existing government. The claims of upholding anti-communism ideas allowed the dictatorial military to perpetrate their unjustified and inhumane attack on citizens. According to history, after the Korean War, South Korea marked North Korea as its enemy due to its communist ideas. The south forged a National Security Law to foster national security. However, this served to provide a platform for the dictatorial government to classify various social groups that poses threats such as labor societies and advocators of d emocracy. It is evident that enemies of the state experienced imprisonment, detention, torture and death. The movie portrays this fact because the raids were not secretive and soldiers were not worried about their actions because the National Security Law protected them. Soyoung Yeong-Ho takes the audience through the military brutal operations because he is a perpetrator himself. According to Soyoung (63) while the movie describes the period as time of â€Å"ice war†, cold war was taking place. The world’s cold war was characterized by economic race. This was a period of financial crises across parts of Europe that reflected on Asian countries. Korea hit its highest peak of financial trouble in 1997, six years after the USA’s cold war allegedly ends. The timelines in the movie coincide with the actual IMF crises that befell the country after the cold

Tuesday, January 28, 2020

Critical Perspectives on Accounting Essay Example for Free

Critical Perspectives on Accounting Essay In this article Marcus Milne provides critical overview and analysis of literature devoted to establishing evidence for positive accounting theory in regards of corporate social disclosure. The central argument of the paper is that positive accounting theorists are trying to colonize social and environmental accounting research. The present article is empirical research and the author employs qualitative and quantitative data to support the claim that positive accounting theory of social disclosure has failed in its endeavor. The author’s purpose is to challenge the perceptions of positive accounting theory and to illustrate why efforts of theorists to social and environmental accounting has failed. The author focuses on the original work of Watts and Zimmerman and tends to present their concern and ideas with the lobbying behavior observed in US oil companies. The companies were claimed to be monopolists and self-interested politicians that had pursued mainly wealth transfers in the form of taxes and other political costs. For them, social responsibility is passing remark. The article is useful to my research topic as Milne suggests that modern businesses and companies should be more concerned with social and environmental responsibility as our world’s resources are not unlimited. The main limitation of the article is that only one original work is incorporated – the article presents one viewpoint without presenting multiple views on the problem. The author indicates that literature on positive accounting theory has failed to provide arguments for self-interested managers’ wealth maximizes. The article will be useful supplementary information for my research on social and environmental responsibility.

Monday, January 20, 2020

Capital Punishment :: essays research papers

How often have we heard the statement â€Å"Two wrongs don’t make a right†? Yet, is this saying ever really applied to our lives? When do we ever turn the other cheek? As far as history is concerned, the human race has never felt the sting of a hand consecutively on both sides. Evidence to this can be found anywhere. Soldiers kill the enemy to win the war. Athletes become violent in order to obtain a trophy. And, in the judicial system, the ultimate crime of murder is dealt with the ultimate punishment of death. Yet, it poses the question does the end really justify the means? Can society’s practice of the death penalty be considered a moral disgrace? Justice is not without faults. Canadians Guy Paul Morin and David Milgaard were both wrongfully accused of murder. Both men spent many years serving out a penalty which should have never been bestowed upon them. Although, if the death penalty was common practice in Canada, these innocent victims may have been executed. They may have been killed. Murdered. All because of a guilty verdict and society’s desire to extinguish the flame of violence. The desire to have revenge. Yet, does the elimination of an offender bring back their victims or heal the wounds of the families? Should we consent to causing pain for another family by killing their child? If the offender was your child, would you want to watch them die? Of course, there is always the argument that the threat of death acts as a deterrent to threatening offenders. However, the claim that this act really does deter violent crime is inconclusive, not proven, and extremely difficult to disprove. For every set of statistics saying that it lowers the amount of violent crime, there is another to say it doesn’t and another that states it does both. Using such an ambiguous argument to support a controversial act is not only unacceptable, but it is irresponsible. If there is any validity to this argument, it is negated by the actual amount of time an offender spends on death row. Endless appeals, delays, technicalities, and retrials keep those condemned to death waiting for execution for years on end. If the majority of death row residents live to an old age anyway, why would anyone be afraid of capital punishment? It would be just as easy to sentence offenders to life of captivity and work in a prison.

Sunday, January 12, 2020

Reminiscences of the Japanese Occupation

In his seventies, Mr Rajoo is my uncle. He showed great enthusiasm and related his experience in Tamil during the 3 hours interview. His accounts shed light on the ways how individuals inject meanings to a particular subject. Background Mr Rajoo was born in 1930. He was the second son in a family of 10 children. His family lived in a village in Sembawang which was near to one of the Naval Base which was owned by the British. When the Japanese invaded Singapore, Rajoo’s family staying in North of Singapore then they moved as far as Tampinese. His family used a bullock cart to transport some of their properties.They stayed away from their home for a year. Then they returned to their village. So he had a chance to witness the Japanese rule in other parts of Singapore as well as his own hometown. The Dark Years of Japanese Occupation The impending presence of the Japanese on Mr Rajoo’s daily life was felt as early as 1941. As a 11 years old boy, his family and he faced seve re shortage of food and other necessities like medical. ( Q1 ) When the British surrendered, they did not want Japanese to enjoy the fruit of their labour. All the rice in the warehouse was sprayed with limestone.As limestone is white, the Japanese did not suspect any foul play by the British . So those who ate the rice had diarrhea . Japanese took over much of the foodstuffs and other goods for the use of their army. Due to the food shortage, essential food stuffs like rice, salt and sugar were controlled. Ration cards which limited the amount of food for each person was given out. ( Q4 ) His family lived on a simple diet and found other food substitutes for those food items which were scarce. Tapioca and sweet potatoes were used as substitutes for rice ( Q3 ) and palm oil or coconut oil was used as cooking oil.Even in schools pupils grew and took care of the vegetable plots. This was the widespread situation in Singapore during the Syonan-To years. Many historians have written abo ut the food scarcity during the Syonan rule. There are a lot of evidence to state that during the Japanese rule, many people suffered from malnutrition and diseases as they did not have well balanced meal. Those taken as prisoners of war also suffered under the iron grip of the Japanese and many died out of malnutrition. Transport during the Japanese reignMr Rajoo recalls bicycles being widely used as mode of transport during the Japanese reign. (Q6) So much so that even after the Japanese surrender, Rajoo and the other villagers working in the Sembawang Shipyard used bicycles as mearns of transport to travel to work. Tri-shaw which consisted of a bicycle with a side-car attached for a fare-paying passenger replaced the former richshaw. He stated that the Japanese bicycles had only thin solid rubber tyres. He also recalls in the interview to have seen a lot of motorcars before the Japanese rule and not during the Syonan-To period.Some historians state that there must have been tens of thousands of vehicles, many new and the majority of the rest in good condition were used by the Japanese. These great fleet of transport fell to the Japanese as booty, when they captured Singapore. However, the lack of spare parts, or technical skill, or both, made the fleet diminish rapidly to a deplorable state so much so that it almost faded by the time the Japanese surrendered. Transport was a big problem for the local people tthroughout the Occupation. (1) The Japanese were in control of the world’s rubber and many oil fields. 2) They forced many motor vehicles to run on coal gases or inferior petrol made from vegetable sources. Public vehicles dwindled and cars ceased to be available for almost all other than Japanese. School Experiences Mr Rajoo recalled how he had to learn Japanese language in his school. He could still recall some Japanese sentences. ( Q5 ) It is remarkable to know that even after 60 years he is able to remember some Japanese sentences. (Q5) All t his had been instilled in the young minds at a very tender impressionable age to gain people’s allegiance .School children were taught to face the direction of Tokyo where the Japan Emperor resided and sing the Japanese Anthem. (Q5 ) So the Japanese tried to influence the school children to become patriotic towards Japan. This is another aspect of their rule where they tried out propagandas. Several historians have concurred the same evidence regarding the Japanese intention to remove the western influence and premote the Japanese culture and values. Japanese lessons were published in the newspapers and broadcast over the radio. In order to encourage people to learn the Japanese language, job privileges and extra allowances were given.Different methods were used to influence the minds of the people in Singapore. Radio stations were controlled by the Japanese and radio sets were sealed so that people could only listen to local broadcasts. Those caught tuning in to foreign broa dcasting stations were severely punished or killed. Through the interview, I realized that Rajoo’s family and the villagers also did not own any radios. They were afraid of being punished. Japanese – The Disciplinarians Tthroughout the Syonan-To rule, the people were constantly living in fear because the Japanese took harsh action to establish control over the people.Those caught looting were shot or beheaded and their heads were displayed at public places. Those who were passing by must witness such a scene if not they will be called back to look directly at the decapitated head. ( Q8 ) Barbed wire was also put up across roads to form roadblocks. The Japanese guards would make the people passing by to bow to them as a sign of respect. Anyone who did not do so would be slapped, killed or punished in some ways. When the children forget to show respect to the Japanese soldiers, these soldiers will use their knuckles to hit on the children’s forehead .Those sthrong men found at home not working will be immediately sent to work. ( Q8 ) Those who were sick should still report to work. They despised men idling. The Japanese Treatment of the 3 main races in Singapore According Mr Rajoo the Chinese suffered the most during the Japanese Occupation. Many Chinese in Singapore had sent money to help China fight Japan. So the Japanese wanted to weed out the anti-Japanese sentiment among the population. They carried out the Sook Ching Operation. They ordered all Chinese men between 18 to 50 years of age to report at the mass screening centers. Then the men will be questioned.The Japanese, however, had no proper way of finding out who were against them. Those who the Japanese thought were against them were taken away in lorries. Thousands of Chinese were taken in this way to Changi Beach or other beaches where they were shot. ( Q7 ) Some Chinese who very desperate to save their lives disguised themselves as Indians or Malays to avoid the scrutiny of the Japanese soldiers. Mr Rajoo recalled that Japanese were not overly suspicious of Indians nor the Malays. However, anybody who were thought to have acted against the Japanese interest were severely dealt with.They will be either punished or killed. (Q7) Japanese role in instigating nationalistic feeling According to Mr Rajoo, the Japanese associated Indians in Singapore with Gandhi and his movement in India. Gandhi was fighting for India’s freedom from the British Colonial power. Japanese told the Indians in Singapore that Japan would help India to get rid of the British rulers. They also wanted all Indians to join the Indian National Army to fight the British in India. Subhas Chandra Bose, the founder of INA was allowed to come to Singapore to collect funds for his establishment.Historical facts also seemed to prove the relevance of his statement. From the interview, Mr Rajoo didn’t portray as someone anti-Japanese. Probably his family and he did not really undergo muc h torture by the Japanese. He definitely seemed to have welcomed the Japanese for one reason. The Light of the South From the interview one would deduce that Mr Rajoo sthrongly feels that the Japanese brought on the nationalistic fervor among the citizens. ( Q9 ) Nationalistic feeling caught onto some people like the forest fire and the thirst for independence was ignited due to Syonan-To.

Saturday, January 4, 2020

Complications, Complication Rates, And 90 Day Readmission...

Abstract With the recent focus on dramatic cuts and escalating healthcare costs in the United States, a new center of attention has been placed upon postoperative readmission and reimbursement. Although sacral fractures constitute a large component of all pelvic fractures, there is relatively little data investigating differences in the postoperative length of stay (LOS), the complication rates, and the 90-day readmissions for these patients. The purpose of this paper was to investigate differences in postoperative length of stay, complication rates, and 90-day readmission rates for patients with operative isolated sacral fractures. All patients who presented to a large tertiary care center with isolated sacral fractures in an 11 year†¦show more content†¦This significant difference in LOS between ORIF vs. percutaneous fixation of sacral injuries leading to an average difference of $13,590 in average inpatient cost highlights predicative information to potentially reduce perioperati ve costs related to sacral fractures for orthopaedic surgeons. INTRODUCTION 45% of all pelvic fractures are sacral injuries [1]. They can occur in high energy collisions, with motor vehicle accidents making up 57% of these crush injuries [2]. Traumatic force can lead to compression, which then precipitates neurological complications [3]. For this reason, these fractures are musculoskeletal injuries requiring emergent action at trauma centers to reduce the risk of complications. While open reduction and internal fixation (ORIF) methods permits direct visualization of the injured pelvis, there are highly variable wound complication rates ranging from 3.9% to 27% [4]. Critics of ORIF are concerned about the extremely high risk of infection post-operatively, which can increase from 18% to 27% for fractures treated early and late, respectively [5]. It is reasonable to consider a more minimally invasive technique such as percutaneous fixation, which uses screws to mechanically stabilize an unstable sacrum [6]. Percutaneous fixation with iliosacral screws, for example, have led to decreases in surgical time, exposure related hazards, and soft-tissue disruption [7]. With the recent focus on dramatic cuts and

Friday, December 27, 2019

Thoughts of War in Big Two Hearted River by Ernest...

In Big Two Hearted River, Ernest Hemingway used his own experiences he had during the war and the issues he had when injured in the war. As soon as Nick stepped off the train the reader could feel the disappointment that Nick had and the understanding that he was a troubled soul. At the same time this was Nick’s way to treat himself by staying close to nature and the simpler things in life. No matter how happy Nick would get he would continue to have flashbacks of things he has done and friends he has lost along the way. Throughout the short story by Hemingway, Nick will continue to move through his problems from the war by camping and catch his food from the river and the reader will be able to see Nicks pain and happiness. When†¦show more content†¦For instance, Nick enjoyed watching trout in the water it was something he hasn’t seen in forever. â€Å"He watched them holding themselves with their noses into the current, many trout in deep, fast moving water, slightly distorted as he watched far down through the glassy convex surface of the pool, its surface pushing and swelling smooth against the resistance of the log-driven piles of the bridge.† (Hemingway 1925) Hemingway was explaining that Nick was using this to help himself cope with things in life as an example of what Nick’s wants in life or self-realization. Hemingway writes later in the story when Nick sees the big trout in the river and decides not to go after it. Perhaps Nick sees it as the swamp is the misery in his life and the trout is the feeling way down deep that he does not want to obtain until he is ready. It seems that memories are the only hindrance that would keep him from getting closer to being fulfilled. The next day for Nick went fishing Hemingway continues to describe Nicks groundwork for fishing before he goes into the river. Once Nick had gone into the water Hemingway described the feelings that Nick felt â€Å"He stepped into the stream. It was a shock. His trousers clung tight to his legs. His shoes felt the gravel. The water was a rising cold shock. Rushing, the current sucked against his legs.† (Hemingway 1925)Show MoreRelatedAnalysis Of Big Two Hearted River By Ernest Hemingway1506 Words   |  7 Pagesâ€Å"Big Two Hearted River†, a semi-autobiographical short story by Ernest Hemingway, is a story about the main character, Nick, returning to Big Two Hearted River in order to recover from his inner wounds. Nick Adams goes on a journey alone in nature for a therapeutic purpose as he suffers from PTSD. However, Hemingway purposely avoided any direct discussion regarding to Nick’s mental wounds. The absence of the discussion is contributed by Hemingwayâ €™s writing style, the Iceberg principle. Hemingway focusesRead More`` The Love Song Of J. Alfred Prufrock, And Nick From Hemmingway s Big Two Hearted River1038 Words   |  5 PagesStearns Eliot and Ernest Hemingway both captured the essence of the modern man during a time in history that the world was changing with the characters they created and the symbols used. â€Å"Modernism† was the name given to different styles of literature and art after World War I. This war was so horrific that many of the writers used their own experiences when creating their stories and poems. T.S. Eliot and Ernest Hemingway both created characters that embody the â€Å"modern man† in two different, butRead MoreAnalysis Of George Hemingway s Big Two Hearted River 789 Words   |  4 PagesThe Modern Men No two men are exactly alike, not even identical twins. Some attributes, appearance, and ideology may mirror, but no two men are alike. Differences in how the world is perceived will allow this individual to stand together, but appear far apart. The modern method of writing allows for individuals do exactly that, stand together, but appear to be fair. Writers Ernest Hemingway and T.S. Eliot demonstrated such disassociation in living deliberately in time and place of Nick and J.Read MoreEssay about The Truth About The Big Two He858 Words   |  4 Pages While reading Ernest Hemingways short story Big Two Hearted River,; one might think that it is just about a man named Nick Adams returning to Seney, to go camping and fishing. It may not be clear to some readers why the town of Seney is burned down or why Hemingway talks about each of Nicks action in great amount of detail. While first reading the story one might not notice that Hemingway has many symbolic parts, so that he can get the true meaning of the story across to the reader. The storyRead MoreEssay about Analysis of Style and Theme in Works by Ernest Hemingway3088 Words   |  13 PagesWorks by Ernest Hemingway This research paper will analyze style and theme in two of Ernest Hemingways short stories, The Snows of Kilimanjaro and The Big Two-Hearted River, and two novels, The Sun Also Rises and Green Hills of Africa.1 The Snows of Kilimanjaro is about an author named Harry, who is lying on the African plain and dying of gangrene. The Big Two-Hearted River is about an ex-World War I soldier, Nick, who is trying to put his life back together after the war. SimilarlyRead MoreEssay on The Life of Ernest Miller Hemingway3853 Words   |  16 Pages The Life of Ernest Miller Hemingway   Ã‚  Ã‚  Ã‚  Ã‚  There were several writers in the twentieth century, and among them was Ernest Miller Hemingway. Hemingway had a interesting, but strange life. By analyzing and exploring the literature and biographies of Ernest Hemingway, one will be able to understand the life of Ernest Hemingway and see the major contributions he had to literature.   Ã‚  Ã‚  Ã‚  Ã‚  He was born on July 21, 1899 in Oak Park, Illinois. Hemingway was born in the Hemingway family home, which was builtRead MoreThe Snows Of Kilimanjaro And The Big Two Hearted River2931 Words   |  12 Pagesresearch paper will analyze style and theme in two of Ernest Hemingway s short stories, The Snows of Kilimanjaro and The Big Two-Hearted River, and two novels, The Sun Also Rises and Green Hills of Africa.1 The Snows of Kilimanjaro is about an author named Harry, who is lying on the African plain and dying of gangrene. The Big Two-Hearted River is about an ex-World War I soldier, Nick, who is trying to put his life back together after the war. Similarly, The Sun Also Rises involves an ex-soldierRead MoreErnest Hemingway : The Most Celebrated And Most Controversial Writers Of The 20th Century1875 Words   |  8 PagesErnest Miller Hemingway: 1899-1961 Ernest Miller Hemingway According to literary scholars was the â€Å"most celebrated and most controversial writers of the 20th century† (Nagel). Hemmingway changed the course of literature due to his easy, often brief and clear short stories, novels, plays and poetry unlike many other writers in his time. Hemingway was noted for his often adventurous lifestyle where he went to places such as Spain, Paris and Zimwambe safaris. However, Hemmingway was a tragic hero dueRead MoreEssay about A Mans Struggle to Heal Himself in Big Two-Hearted River2975 Words   |  12 PagesMans Struggle to Heal Himself in Big Two-Hearted River Ernest Hemingways Big Two-Hearted River* is such a rich text that it has probably received more literary critical attention than many novels of several times its length. Hemingways ardent use of intricate detail and his intentional, calculated use of short, simple sentences help to make River a treasure chest of critical ideas and possible interpretations. Historically, much of the criticism of River has examined the dark underlyingRead MoreThe Existence Of Hemingway s Code Hero1639 Words   |  7 PagesThe existence of Hemingway’s â€Å"Code Hero† was first explored in 1952 by Hemingway expert Philip Young in his book Ernest Hemingway (Later revised in 1962 as Ernest Hemingway: A Reconsideration). Hemingway himself defines the Code Hero as â€Å"a man who lives correctly, following the ideals of honor, courage and endurance in a world that is sometimes chaotic, often stressful, and always painful†. Ultimately the Code Hero will lose because even heroes are mort al, but the true measure of a man is how they

Wednesday, December 18, 2019

A Definition of a Friend Essay - 641 Words

A Definition of a Friend Friendship is not simply a relationship, knowing someone, conversing with that person, or dealing with that person in business, school, or in casual acquaintance. True friendship is not just a relationship, but self-sacrificing love. A friend is also one who supports, sympathizes, and is a person in whom you can confide. There are unique qualities that a person must have to be considered a friend. An acquaintance is not automatically considered a friend. Just because you know someone does not mean there is an instant friendship.This does not mean that an acquaintance cannot change into a valued friendship. There are qualities that a friend must have, but time is also a factor. A friendship can†¦show more content†¦Friends should support each other at all times. In anything friends do, they should respect each others opinions and support each other. Not only must friends be supportive of one another, there should also be a sympathetic tone when needed. Friends should not only listen, but also understanding needs to take place, as well as help. When a friend is in need, you are waiting for him as he would be waiting for you. If a friend is not sympathetic and aware of your needs, then there is a weak friendship. Each should know his friends goals, needs, and wants. If these things are not known, then there is a weak relationship. Friends should set goals together to h elp develop a strong relationship. They can even help each other along the way. One persons weakness could be another friends strength. A person needs to be loved, and that is what a friend does. A friend needs to be respected as well as loved. Not only should a friends needs be fulfilled, but also certain wants. A friend wants a person who will listen, love, and show respect, just as anybody would. A friend is also loyal and trustworthy. When friends talk to one another, it is known that the conversation should just be between them, especially if it is personal to either of them. Neither person should share any of the information with someone else. That is just like invading someones privacy when you repeat something that a friend tells you without permission. You should be able to confide in andShow MoreRelatedMy Definition Of Friends With Classification1406 Words   |  6 PagesMy Definition of Friends with Classification The meaning of the word friend has evolved through several historical, social and cultural changes over time. Human beings are born into families. Human beings are able to pick their friends. The word friend, according to the online etymology dictionary is define as one attached to another by feelings of personal regard and preference.† Human beings believe that the way to escape overwhelming emotional it to pick a friend. The first contact withRead MoreThe Republic, By Plato1671 Words   |  7 PagesPolemarchus and then has Thrasymachus finish the debate. Each of them gave different perspectives to what justice means and what it is to be just. In this paper I will show how each one of their definition is unique yet can also be seen to be quite similar. I will also suggest which one of the definition I like to be right, if any. In the beginning of the book Socrates starts off his conversation with Polemarchus’ father, Cephalus. Socrates enters the room and Cephalus welcomes him in. CephalusRead MoreRelationship Between Friendship And Friendship985 Words   |  4 Pagesaround daily, between family, friends, social media, etc. People just say the word without thinking what it really refers to, but does everyone really understand what the word â€Å"friendship† means? People believe that the word â€Å"friendship† is just used to describe a friend or a bigger group of friends, but in reality it actually means a lot more. I believe that it is important to know what the word â€Å"friendship† really means. Not everyone is going to have the same definition, because â€Å"friendship† can haveRead MoreFamily Definition with Classification Essay1322 Words   |  6 Pagesï » ¿My Definition of Family with Classification The definition of â€Å"family† may differ from one person to the next. Even the various dictionaries have multiple definitions for the simple yet ever so complex word. The Oxford English Dictionary’s etymology of the word family comes from the Middle French famile, beginning in 1337 with family being defined as a group of people living under the same roof, household, in 1442-44 included a group of people related by blood, 1580 a group of people relatedRead MoreEssay about The Importance of Friends Throughout Life565 Words   |  3 PagesThe word â€Å"friend† is a widely used term to define one’s emotional connection/relation to another person. One can have a few friends, or a large group of friends. Evidently, the word is used to describe the relationship two, or more, people can have with each other. There are a few dictionary definitions including, â€Å"one attached to another by affection or esteem†, or, â€Å"one that is of the same nati on, party, or group†, and even, â€Å"a person who you like and enjoy being with.† The definition of the wordRead MoreAnalysis Of The Book Is What Is A True Friend 933 Words   |  4 PagesWhat Is a True Friend. The author’s name is Elaine S. Dalton. The article belongs to Youth. It tells us we should focus on being a friend rather than having friends. The definition of a friend has changed in today’s technologically connected the world and there are many definitions of what means to be a friend. However, which definition that the author can not agree more with is that Elder Robert D. Hales speak about what it means to be a friend and the powerful influence of friends in our lives.Read MoreClassifications of Types of Friendships850 Words   |  4 PagesDardenella Braxton Instructor Mike Catello ENG 1010 P04 August 22, 2012 Classification of types of Friendships Acquaintances Best Friends Casual Relationships Colleagues Comrades Fair Weather Friends Internet Friends Open Relationships Pen Pals Soul Mates The word friend has been used as a verb in the English language since the early 15th Century. The term comes from German origin and has existed since the founding of Old English. The word friendship is one of its derivatives thatRead MoreThe Role Of Attraction On Cross Sex Friendships964 Words   |  4 PagesCan you be friends with someone you like? The dynamic of cross-sex friendships is an interesting area of study and one of which has little data. Moreover, research on this narrow subject is rather limited and comes from fairly old studies. The idea that men and women cannot be ‘just friends,’ is due to the idea that there must be some aspect of physical and or romantic involved. As Reeder discussed traditional societal norms and expectations of male-female relationships have played a role in howRead MoreThe family Debate: A Brief History1032 Words   |  4 Pagesâ€Å"Blood is thicker than water† and â€Å"Family before friends† are two common idea s related to the idea of family vs. friends. With social changes to modern society these two terms are even more relevant to how families work and how families will continue to form in the future. According to Mary Patricia Treuthart, author of â€Å"Adopting a more realistic definition of family† in the 1990’s the appropriate definition of family was â€Å"a breadwinner-husband and a homemaker-wife who live with their biologicalRead MoreGeorge Levingers Definition of Close Relationships and How Its Changed Today792 Words   |  4 Pagesexchange personal disclosures, and 5) care deeply about one another. His definition of interpersonal relationships is one part social, one part physical, and three parts psychological. Although I agree with the components of his definition, I believe that in the world we live in today there are more factors that play a part in determining if the relationship is successful or not. In the frantic lives that we live in family, friends, a nd lovers are more important than ever and play a crucial role in everything

Tuesday, December 10, 2019

An analysis of Dove, Unilever free essay sample

The Implications of Customer Acquisition Activities on the Organization’s Performance8 Implications of Customer retention activities on the organization’s performance9 Implications of Innovations on International Strategy for Products/Services10 Implications of Future Trends on Marketing Objectives for International Organizations11 Implications of Future Trends on Marketing Strategies for International Organizations11 Evaluation of the political environment12 Evaluation of the economic environment12 Evaluation of legal and economic environment13 Conclusions and Recommendations13 References14 Executive Summary Dove denotes a personal care brand name that speaks for itself. It emanates from the global business Unilever. Unilever has over 400 varieties of products typically in advertising foods, drinks and toiletries. Having been established in 1957, in the United States, Dove currently stands as one of the biggest names in women’s skin care products. Dove beauty bar, Dove body wash, Dove body lotion, Dove deodorant and Dove hair care take credit for putting Dove Company as a leading brand in the beauty market. Dove range of products extends to Facial Cleansers, body splashes, shampoos, conditioners and hair styling products. The company targets women and men across the globe with the larger investment being in women’s product than men. The emblem of the brand is formed by a silhouette of the dove. The company owns plants in sixteen countries situated across the globe and directly distributing to another thirty five. The company subsequently reports total sales in eighty countries with an annual estimate of over 2. 5 billion euros in sales. The company prides in dermatological endorsement and being the number one approved in skin care products in the United States, Canada and France. Dove makes use of vegetable oils and salts of animal fat. The company holds vision to help young girls all over the world embrace their beauty. With extensive research in their product market, the company reports an ever growing increase in the number of girls that loose self-esteem in seeking the media-depicted beauty. Dove campaigns for women to be comfortable in their own skin and offer a product that help maintain that beautiful skin. The company owns the number one cleansing brand with double-digit growth proving that the Dove a brand can be trusted. Introduction The report includes market trends for Dove products. Dove sells its products in over thirty five countries and produces in sixteen. The report also discusses the marketing strategies both local and international. It also includes market segmentations and their effect on the company sales. The report indicates the implication of marketing concepts and approaches at both local and international level. It investigates the role of customer acquisition, customer retention and customer loyalty in the organization’s performance. The report investigates future trends and the role of innovation in marketing strategies in retaining hold on the economic edge. The report will also critically analyze the role of the social environment political environment, economic environment the legal and ecological environment at international levels for the organization. Marketing Strategy The Nature and Role of Marketing at Local Level Marketing refers to informing the public about a service or product that an organization intends to or already distributes in the market. It makes us become aware of the buying deeds of the customer. Marketing management includes influencing the market contributions, seizing the significance of communication, coming up with a long-standing growth and developing marketing strategies and plans. Product promotion alerts consumers of a products existence as well as letting consumers know about developments and offers. For the promotion of Dove products, Unilever gives flyers and posters to customers. They set top notch billboards. Unilever also runs catchy televised advertisements and post more advertisements on an array of magazine issues. The company frequently checks and tracks the advertising campaigns so that the companies can promise long-standing achievement (Bradley, 2005). To measure if marketing plans are successful, the company compares monthly sales to check for increment. The Nature and Role of Marketing at International Level Large companies such as Unilever market their products to every demographic member of the global community. With the flux in internet use over the past decade, there has been fundamental shifts in the way consumers shop for and purchase goods and services. Unilever like other multinational companies, adds Facebook, Twitter and other sites on social media (Doole Lowe, 1997). Unilever also makes use of social projects, Dove Self-Esteem Fund for international product awareness. The project collaborates with organizations such as the Girl Scouts of the USA and UK’s Eating Disorder Association. They jointly fund educational body talk programs in schools to improve body-related self-esteem. Television and magazine commercials remain appropriate in International advertising. Unilever runs the advertisements on global television networks like CBS among others and popular magazines like The Cosmopolitan among others (Ryan Jones, 2012). Asset holdings in advertising and promotions rose by nearly EUR300 million, from 12. 6% to 13. 1% of sales in 2006, in order to support leading brand launches. Particularly successful was the â€Å"Campaign for Real Beauty† for Dove, which maintains its worldwide roll-out and crusades for self-confidence. The advertisement run by the theme â€Å"feels good, look good and get more out of life†. ‘Real Beauty Sketches’ a television run advertisement for Dove, picked up an award- Titanium Grand Prix, at Cannes International Creative festival, 2013. The advertisement also became the biggest viral hit of the year 2013. Marketing Concepts and Approaches at a local level Marketing concepts embrace the fact that brilliant marketing strategy takes the needs of the target market. Marketing concepts depicts creative ideas formed to tackle the problem of how to generate product need and get a group of consumers interested in purchasing the product. Communication of benefits is vital in overriding competitor product’s appeal. Marketing concept focuses on the product’s unique selling proposition, offering benefits the product that competing products lack (Glowik Smyczek, 2011). Promotion strategies should be unique, appealing and motivate the target audience while creating a desire for the product. Dove’s main target market is women. The product faces competition from Olay, Nivea, and Neutrogena products. Unilever enjoys profit sanctuary on its home turf, Western Europe. In the United States, Canada and France Dove is the leading beauty product distributor. To stay ahead of the competition, the brand makes use of unconventional but appealing strategies in advertising. Unilever occasionally gives the campaign a new and a better look. It ensures that they keep the hearts and minds of a wide range of loyal clientele hooked Dove. Marketing Concepts and Approaches at an International Level Unilever holds high potential for expanding into foreign market especially with Dove, a key global brand. In marketing products internationally, Unilever pursues a worldwide approach, also known as a â€Å"think-global and act-global strategy†. In foreign markets, Unilever uses an offense approach of cross market promotion (Mcleish, 2011). When venturing an emerging-country market, Unilever prefers to vie on the basis of less cost. With Dove, Unilever’s marketing strategy also involves niche market. It refers to features designed for fulfilling market requirements, which could be the product demand, the affordable cost range, high manufacture quality and the targeted demographics that are essentially the middle upper class women. Implications of segmentation on international organization Market segmentation is a content-driven campaign that helps an organization in creating its agenda rather than focusing in monitoring the agenda. Dove bases segments on demographic and psychographics. Dove focuses on women above the age of eighteen. These are women who know and use beauty products. The women at this age better understand the value of skin care. Consumer statistics further put the upper middle class women as being more likely to purchase the wide range of quality products offered by Dove. By psychographic segmentation, dove aims at the mental outlook of women on beauty. Dove advertisements, ‘Campaign for Real Beauty’ and ‘Real Beauty Sketches’ aim at the beauty of the real woman. They use everyday women as opposed to the stereotypical model advertisements used by other companies inclusive of some Unilever brands. The products do not add beauty but attack the attitude women hold towards beauty. Implications of targeting on international organization Targeting approach is an effective, efficient, and affordable way to identify and establish potential customers. Dove targets the upper middle class women of all ages’ shapes and sizes. These are women who can comfortably afford and stick to the brand. Dove anticipates that they work and lack enough time for personal grooming. They attract them with products like their beauty bar, which is soap with high moisturizing content. The newest focus group, women in their fifties, has long been ignored but holds high customer potential. They serve a good market for skin care anti-aging products. The market has long been L’Oreal’s turf but Unilever is fast settling in the market. ‘Campaign for Real Beauty’ features a pro age theme. Implications of positioning on international organization In marketing, positioning applies in the product sector while trying to counter competition in the market. Dove’s positioning attracts women all over the world, not because it has special beautifying formulas but because it preys on the mind, making women feel as beautiful as they wish. Dove’s campaign to change the concept of beauty has worldwide appeal as runway model beauty is difficult to achieve. Most women want the everyday woman to be the definition of beauty ensuring Dove unending consumer support. As a result, this increases the organization’s annual sales and profitability margin. The Implications of Customer Acquisition Activities on the Organization’s Performance Unilever attracts a wider consumer base through the expansion of its brands and geographic markets. Unilever claims that market shares went up across geographies, with tough gains in Latin America and North America with a turnover of â‚ ¬18. 1 billion, essential sales growth of 10. 0% and essential volume growth 6. 5%. Rise in consumer base end results in profit growth. The cross market subsidization forms part of the company’s strategy in the acquisition of new clientele. Unilever also makes use of bargain prices especially in new markets to lure new customers in new markets (Robinson Rajah, 2002). Another strategy entails the company’s custom of quality goods production. Unilever’s entry in emerging market such as Asia-Pacific, Latin America and North America implies to the high contribution of Unilever total revenue by 26%, 21% and 16% respectively. Implications of Customer retention activities on the organization’s performance Corporate social responsibility calls on Multinational Corporations like Unilever to focus more on environmental, economic and social issues. Unilever shows equal interest in human life as with the business part. On member of staff comfort and security, the company constructs member of staff accommodation adjacent to its industrial unit. They also enjoy fixed work week, enjoy paid holidays and get enrolled in health and safety programs (Ferrell Hartline, 2011). Customer’s loyalty is higher towards companies that express regard for human life. Unilever recognizes that branding is about sustaining customer loyalty and trust. In 2006, Santiago Gowland, Unilever’s then-VP of Global Brand Development Sustainable Development Strategy, led a group that initiated the company’s Brand Imprint Tool. The strategy entails sharp focus on impacts and influences on society, economy and the environment. (See Appendix 3) The branding put the company at a better position to handle environmental problems. Unilever’s holistic approach towards sustainability of ecofriendly profitable business challenges by leveraging the strengths of brands, not programs. Implications of Innovations on International Strategy for Products/Services In the year 2010, Unilever spent â‚ ¬928m on research development. Unilever at this time hosts more than 6000 persons working in research and development departments in all Unilever areas all over the world. The company characteristically files between 250 350 fresh patent requests annually. Worldwide, Unilever holds more than 20 000 registered copyrights patent applications (Meissner, 2012). Unilever also invests in breakthrough technologies, creating products that give consumers an unmatched experience. Implications of Future Trends on Marketing Objectives for International Organizations Dove products face intensifying competition by the day from leading brand names like Proctor and Gamble’s Olay, Beiersdorf’s Nivea, Johnson and Johnson’s Neutrogena and L’oreal(See appendix 4). In addition, small niche brands with fast growing popularity pose new threats for the products. Dove resultantly invests in its research and development departments to improve products and in search of new products that cover all consumers’ needs. Unilever’s objective remains the intent to retain an edge in the market (Zisa, 2011). Dove faces the threat of consumer boycott and action by animal rights activists especially with ever growing awareness of animal rights in foreign states. This results from the fact that they still test their products on animals. A permanent alternative remains a vital project in the company’s future. Implications of Future Trends on Marketing Strategies for International Organizations Dove like its competitors makes use of trendy advertisements to generate product awareness. They continually invest more in modern technology when developing the advertisements. Dove recently adopted the use of email marketing campaigns, social media platforms, and a unique specially designed tablet media to expand its reach and engage more consumers on the digital plan. New York-based agency L2 ThinkTank started its most recent Digital IQ Index: Personal Care, which tries to enumerate the digital performance of 75 American Personal Care brands, spot strengths and weaknesses, and names Dove as one of the top ‘genius’ brands (McDougall, 2013). Dove marketing recently included a mobile component, with experiments in video, games, and interactive content. Adoption of technology and the website saves the organization valuable funds while giving profitable returns in the form of widespread consumer awareness. Evaluation of the social environment The social environment, as an aspect of pestle, refers to diverse factors such as demographics, consumer buying patterns, consumer attitude, trends, advertising, and many others (Hancock, 2005). Dove’s consumer attitude is summarized by their self-esteem campaign. Targeting women of all types gives them a wide consumer base. Dove reputably focuses on the real woman and natural beauty in promoting their products. It has long been the subject of debate but Dove stands by the company’s intent to redefine beauty as opposed to manipulating sales numbers. The strategy however serves both purposes. Evaluation of the political environment Political environment of an organization at international levels entails the different countries interventions that affect international economy. These political forces include international environmental laws, trade restrictions by different countries, tax policies, and political stability among nations (OGuinn, Allen Semenik, 2010). The New York Times reported that sales growth for 2013 overall was 4. 3 percent, down from 6. 9 percent in 2012. Unilever attributes the drop to unstable political currents slowing growth in some emerging markets including South Africa, Vietnam and Thailand. Consumers in the reported countries did not spend money on many of Unilever’s products. Leading companies L’Oreal and Revlon have taken to withdrawing many investments in the Asian market as a result of the prevailing hovering political unrest. Evaluation of the economic environment Economic environment entails factors that relate to the economic structure, economic policies, and the degree of economic influence in the operation of international organizations. For instance, taxation issues by different countries across the world might affect the dominance and penetration of a company in certain markets (Maljers, 1997). Unilever’s market prowess lies  in their ability to meet consumer demands. To uphold their market hold, the company constantly introduces new products like Doves anti-aging cream. They have to conduct surveys on consumer needs, which by company policy is the highly funded research and developments department’s major role. Evaluation of legal and economic environment It refers to the law related issues that affect the operation of an organization on an international platform. Different countries have different legislation that might support or might not support the entrance of a multinational the countrys market. Dove has been slammed on animal rights testing by different activist groups which usually disrupt work. Unilever also faces threat of information leakage despite legally binding contracts signed by employees. In 2008, Unilever reported an increase of 4. 3 % in total waste compared to 2007. Legal charges were laid to seek alternative disposal methods for effluent. Conclusions and Recommendations As one of one of Unilever’s iconic brands, Dove serves as a good example of a successful multinational brand. The strategies employed by Unilever retain Doves competitive edge in an ever growing but market. The wide range of quality products with many years guarantees appeals to the loyal clientele who get the best from the product. The organizations sustainable plan in Corporate Social Responsibility is a point of recommendation to competing brands. It should not entail short programs, but a lifelong plan. This reassures the consumers of the organizations dedication to humanity. However, Dove remains top notch and a brand to reckon.